Research-driven strategy for building what matters

I am a researcher, strategist, and operator focused on building and scaling new ventures through research-driven insight. I currently lead the research practice at a venture studio focused on building AI solutions for small businesses, advancing early-stage research, venture ideation, and validation that inform venture theses, portfolio strategy, and new company creation.

I hold a PhD in entrepreneurial learning and conduct ongoing research on entrepreneurs and the ecosystems that support them. After spending nearly a decade working across the African continent, I remain actively engaged in the region through research, publication, and supervision of entrepreneurship-focused PhD and MBA students. My academic work examines how entrepreneurs learn, grow, and build capabilities within complex, resource-constrained environments.

Earlier in my career, I built a foundation at the intersection of research, strategy, and startup execution. As the co-founder of a space startup, I led strategy and operations, closed a $10M seed round, developed an award-winning pitch, and commercialized a novel technology from concept to launch. I previously conducted primary and secondary research to inform market entry and growth strategies, advised early-stage startups on research-driven strategy, customer understanding, and go-to-market decisions, and held senior strategy and analytics roles supporting complex, global organizations. This work shaped my approach to venture creation as a research-led, decision-oriented practice.

My interests center on entrepreneurship, innovation, and data-informed storytelling, particularly where they intersect with economic development and systems-level change. My work sits at the intersection of rigorous research and real-world execution, translating early market signals into actionable insight for founders, investors, and stakeholders.